July 13, 2023

The 20 Best Fashion Influencers Singapore Boasts: The Power of Style

In the vibrant and ever-changing fashion industry, Singapore has emerged as a thriving hub of style and creativity in Southeast Asia and worldwide. A growing number of top fashion Instagram influencers and models are creating waves in terms of trends, and each of them has their fashion sense. These digital era influencers, from brand creators to social media influencers and Instagram stars, are not only redefining the power of style but also redefining the fashion and celebrity landscape.

Read on as we explore the most prominent Singapore fashion influencers, delving deep into their unique aesthetics and individual fashion sensibilities. Find out how influencer marketing has revolutionised the local fashion scene through social media channels like Instagram. From inspiring fashion enthusiasts to their brands and nurturing a sense of community, these 20 trendsetters are influencing the future of fashion in Singapore and beyond.

The Most Followed Fashion Instagram Influencers in Singapore

Layla Ong – @laylaong

Instagram: https://www.instagram.com/laylaong/

As one of Singapore's most influential fashion figures, Layla has captivated Singapore's fashion scene and beyond with her fashion sense, business drive, and undying love of the industry. 

Layla Ong has spent her career supporting eco-friendly businesses and calling for more ethical business practices in the fashion sector; two causes she is passionate about. 

Yoyo Cao – @yoyokulala

Instagram: https://www.instagram.com/yoyokulala/

Yoyo Cao is a visionary social media and fashion influencer whose tenacious determination to break barriers has won the hearts of fashionistas all over Singapore.

To this day, Yoyo's aesthetic and brand of fashion content continue to attract people in the ever-changing world of social media influencers.

Her Instagram page is an expressive canvas on which she displays her taste for striking visuals and encourages her audience to be themselves.

Kaci Beh – @kacibeh

Instagram: https://www.instagram.com/kacibeh/

Kaci Beh, an up-and-coming influencer and luminary in the fashion realm, has inspired fashion-conscious individuals around Singapore with her unrelenting dedication to her unique style.

Kaci's colourful and fascinating social media presence in today's fast-paced culture has caught the eye of many in the fashion business. Her admirers are greatly moved by her authenticity and relatability, encouraging them to begin their fashion adventures boldly.

Cheyenne Chesney – @cheyennechesney

Instagram: https://www.instagram.com/cheyennechesney/

Cheyenne Chesney's refined taste for luxury and intuitive creativity has earned her international recognition.

Cheyenne Chesney is a rising star in Singapore fashion because of her talent for conveying stories with her clothes.

Her impeccable taste, fascinating content, and commitment to her audience have made fashion an outlet for artistic expression and personal empowerment.

Ee Jin – @parag0n

Instagram: https://www.instagram.com/parag0n/

From her early fascination with fashion to her current status as an in-demand trendsetter, Ee Jin has been distinguished by an unrestrained pursuit of self-expression. Her fashion sense defies convention by mixing styles from various eras, countries, and subcultures.

Ee Jin's ability to create jaw-dropping fashion moments is evidence of her creative vision and inherent sense of aesthetics, as seen by her willingness to experiment openly with bright hues, unusual shapes, and surprising accessories.

Natalia – @natalianataliax

Instagram: https://www.instagram.com/natalianataliax/

What sets model Natalia apart is her knack for seamlessly transitioning her outfits from high fashion to trendy streetwear outfits. This versatility has captured the spirit of various aesthetics and brands.

Natalia's influence demonstrates how fashion can break down limits and give people the freedom to be themselves.

Rusydi Jufri – @rusydijufri

Instagram: https://www.instagram.com/rusydijufri/

Beyond his distinctive style, Rusydi's online presence and partnerships with well-known fashion labels and Singapore fashion influencers have earned him followers worldwide.

His status as a reliable style authority has been cemented by the aesthetic appeal of his posts and the real rapport he establishes with his followers. He encourages and helps people develop their styles through his social media accounts.

Mei Yue – @dmeiyue

Instagram:

Mei Yue's fashion trajectory, from her early steps into the industry to her present position of fame as a sought-after style icon, has been defined by a devotion to sophisticated aesthetics and careful workmanship.

She encourages others to embrace their own fashion stories and discover their interpretation of beauty via her flawless style and commitment to appreciating uniqueness.

Joey – @joddessss

Instagram: https://www.instagram.com/joddessss/

Joey has amassed an influencer following owing to his prolific online presence and has established herself as a trusted source of information on top fashion influencers and inspiration for the fashion industry.

Joey's influence extends beyond her popularity on the Internet; she has worked with major companies and appeared at major fashion events, making her a go-to authority in the industry.

Aimee-Cheng Bradshaw – @aimeechengbradshaw

Instagram: https://www.instagram.com/aimeechengbradshaw/

Aimee-Cheng's career in fashion has been defined by her keen sense of style and natural flair for putting together beautiful looks. Her ensembles reflect her individuality and the way she sees fashion since she so deftly combines classic staples with striking pieces.

Aimee-Cheng's influence goes well beyond fashion, serving as a timely reminder that personal style is about more than simply what we wear.

Viola Tan-Co – @violatanc

Instagram: https://www.instagram.com/violaerin/

Viola Tan-Co is a significant force in business as a co-founder of Love, Bonito. Her Instagram is a carefully kept archive of fashion inspo, with proof of her excellent taste in clothes and a peek into her opulent lifestyle.

Viola is a go-to for trend forecasting expertise and business motivation because of her dedication to advancing women in the fashion industry.

Rachel Lim – @ms_rach

Instagram: https://www.instagram.com/ms_rach/

Rachel Lim is a fashion model and an inspiration to young women who want to pursue careers in the local fashion industry or business. She is co-founder of the fashion label Love, Bonito, which she promotes with stunning apparel and exclusive behind-the-scenes looks in her web content.

Rachel is a style and beauty hero because of her commitment to women's empowerment and her aptitude for mixing timeless sophistication with modern touches.

Velda Tan – @belluspuera

Instagram: https://www.instagram.com/belluspuera/

In the world of fashion and recreation, designer Velda Tan is a significant player revered for her exquisite taste and ability to establish new trends. She is the founder of Collate The Label, which is the pinnacle of classy luxury, chic simplicity and contemporary style.

Because of her skill at fusing traditional and modern aesthetics, Velda is a popular top fashion influencer and social media influencer fashion influencer who encourages those who follow her to find and celebrate their fashion narratives.

Nicole Wong – @ncwong

Instagram: https://www.instagram.com/ncwong/

Nicole Wong is a popular figure in fashion and lifestyle, and she is well-admired for her refined taste.

Nicole's ability to blend classic style with current trends reflects her adaptability and great sense of style. Nicole has amassed followers and gained prominence in the fashion industry due to her forward-thinking style.

Ashley Bei – @ashleux

Instagram: https://www.instagram.com/ashleux/

Famous for her daring style, exciting travels, and intimate looks into her creative process, Ashley Bei is quickly becoming a rising star in the fashion business.

Ashley's passion is contagious, and she's become a role model for those who want to find their style.

Christabel Chua – @bellywellyjelly

Instagram: https://www.instagram.com/bellywellyjelly/

Christabel Chua is a personable fashion and lifestyle influencer whose social media content is a visual delight.

Christabel is a model of a woman who is not afraid to experiment with new dress styles; her wardrobe reflects her flexibility.

Christabel uses her position as an advocate for body positivity and self-acceptance to encourage her audience to embrace their unique style and value themselves.

Jessica Ho – @jessicah_o

Instagram: https://www.instagram.com/jessicah_o/

Jessica Ho has become an internationally respected authority on fashion and style.

Her Instagram is full of photos of her great clothing, exciting travels, and everyday life. A sophisticated and polished aesthetic distinguishes Jessica's style; she seamlessly combines traditional and modern elements to create stylish looks.

Fatiha Faulzi – @fatiha.faulzi

Instagram: https://www.instagram.com/fatihafaulzi/

Fatiha Faulzi is well-known in the modest fashion industry as an influencer, model, designer and entrepreneur.

Fatiha's style combines modesty with modernity with its eye-catching hues, sophisticated cuts, and one-of-a-kind accents. Fatiha is a fashion and beauty icon and an outspoken supporter of women's right to feel good about themselves.

Nellie Lim – @nellielim

Instagram: https://www.instagram.com/nellielim/

Nellie Lim is a well-known fashion and lifestyle blog influencer admired for her chic style. Her blog posts are filled with well-put-together outfits, fashionable take, stunning vacation photos, and personal details about daily life here.

The ageless appeal of Nellie's wardrobe is the consequence of her skilful blending of traditional elegance and modern trends.

Andrea Chong – @dreachong

Instagram: https://www.instagram.com/dreachong/

Andrea has built an engaged following attributed to her outgoing personality and posts combining style advice, travelogues, and reflections on her business.

Andrea's style ranges from casual chic to high fashion, displaying her adaptability and ability to skillfully mix and match disparate elements to create striking looks and outfits.

Expand your Online Presence through Creative Solutions

Singapore is home to many exciting fashion influencers and top Instagram influencers. Whether you're looking for a dose of beauty advice or some new fashion ideas, following Singaporean fashion influencers featured here and top YouTubers in Singapore is a solid way to keep on top of things.

If you are seeking skincare advice, makeup inspiration, or a desire to delve into the realm of beauty, Singapore beauty influencers can inspire you throughout your journey.

In the digital advertising industry, influencers in Singapore are continuously seeking ways to expand their reach and captivate a larger audience. In the pursuit of increasing your online presence, seeking the assistance of a reliable digital marketing company like Khepri Digital becomes imperative.

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ABOUT THE WRITER
Pierre Maurice Bonnevie
Pierre, a digital marketing expert with over a decade of experience in the industry. Pierre has helped numerous businesses grow their online presence and achieve their marketing goals through strategic digital marketing campaigns. He loves football (a Real Madrid fan) and enjoys Italian food.